Podcast Video Deep Dive: Discovering the Benefits of Full Episode Streaming
If you're podcast video curious but overwhelmed by all the options on how to use them, this course is for you. In November 2022, I experimented with a new podcast and created 30 episodes in 30 days for National Podcast Post Month. The episodes were short, about 10-15 minutes. Some were solo and some were with a guest.
I recorded live video using an online recording tool that helped me stream to many YouTube channels and social media platforms (I've been producing content for over 6 years so I had these platforms already). To be clear, this service helped me stream the entire videos on social media, NOT just clips. I also took the audio from these videos and repurposed them onto 3 podcasts that I had. Yes, I have more media channels than most folks, lol, but here's why this is important.
I tracked all of the data on all of these platforms to see if the audio and video versions competed or complemented each other.
The results are promising. And the takeaways can help you decide if or more likely how you'd like to use full podcast videos to grow your podcast audience.
In this course you'll get:
- a video version of the course
- an audio (MP3) version of the course
- the course slides
Heaps of data driven info on how a new audio and video podcast grew a podcast audience in different ways.